Lisa Treister, a.k.a. Professor PR, is one of the most experienced communications professionals in South Florida. During her career, she has been a newspaper reporter and editor, television news producer, magazine writer, in-house media relations specialist and public relations agency owner.
Her Miami-based firm, Lisa Treister Communications, is an integrated PR and marketing company that helps clients reach their target audiences through traditional and digital media strategies. For more info, visit www.LisaTreister.com or follow her on Twitter @treister.