Monthly Archives: April 2011

PR Makeover Done Right

I never was much of a Jennifer Lopez fan, but “American Idol” proved me wrong. And it seems others as well.  According to a story in today’s New York Times, the audience numbers are up this 10th season, much to the surprise of many.

Jennifer, like Angelina Jolie, has completely transformed her public image. Remember the Versace dress she wore while on the arms of her then-beau, Puff Daddy/P.  Diddy/whatever? And the ridiculous film she made with then-fiancée, Ben Affleck, who always seemed to be embarrassed by her glitzy clothing, cars and diamonds?

Now she is Mrs. Marc Anthony, nurturing mother of twins. And we believe her. Why? Because we’ve been watching her week after week spontaneously nurture the rising stars on “American Idol.” Although she is beautiful on the outside, now we’ve come to see her inner beauty. No PR guru, I don’t care how fabulous they are, can do that for a client.

Her PR makeover is all hers, and hers alone. The Professor gives her an A+.

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Filed under PR Rehab

Watch Them Live!

Don’t miss two YoungArts performances that will be livestreamed this week!

In the Studio/Out of the Studio:

A Celebration of the 2011 YoungArts Gold and Silver Winners


Out of the Studio Live Performance

at Frank Sinatra School of the Arts

Wednesday, April 13, 2011

9:45 a.m. Eastern Daylight Time


In the Studio Live Performance

at Baryshnikov Arts Center

Friday, April 15, 2011

7:00 p.m. Eastern Daylight Time


YoungArts is the core program of the National Foundation for Advancement in the Arts (NFAA) and is currently celebrating its 30th anniversary of recognizing and supporting America’s most talented high school artists in the visual, literary and performing arts by assist them at critical junctures in their educational and professional development. Learn more at

Watch a clip of 2011 YoungArts Finalists in Dance and Cinematic Arts.

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Filed under Special Events

Hot off the Press

The new issue of Endeavor, the newsletter of YoungArts, is now available!

Read more about the signature national organization that recognizes and supports America’s most talented 17-18 year olds in the visual, literary and performing arts.

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Filed under Clients